The brand is actively targeting the city for development after it was named a top development market by QSR Magazine.
QSR Magazine just released their top development markets for quick service restaurants in 2017, and Baton Rouge was chosen as a top small city for market growth.
Chuck Kerr of MOOYAH Burgers Fries & Shakes can speak firsthand to the success that the market has seen in the quick service sector. His Baton Rouge location is one of the system's top-performing restaurants, and he also has plans to expand in the area. In fact, his second location opens this year.
“Baton Rouge is a rapidly growing market,” Kerr told the Business Report. “People in south Louisiana love good food and we’ve been able to deliver.”
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