The brand's culture is attracting consumers and franchisees alike.
As the restaurant industry continues to get more competitive, the "unmeasureables" that create success, like a strong company culture, become more of an asset.
For that reason, MOOYAH Burgers, Fries & Shakes has created a culture described as "seriously fun" to differentiate the brand in a crowded industry.
"Company culture is always the X-factor," said Michael Mabry, Chief Operating Officer of MOOYAH Burgers, Fries & Shakes. "When guests walk into an establishment that has a solid culture, they pick up on that vibe."
Click here to read the original article.